redefining “work-hard, play-hard” in the dallas fort worth area.

the corporate athlete

Welcome to Corporate Athlete, where fitness fuels performance. From the weight room to the boardroom, we’re building an inclusive fitness community, empowering trainers and studios, and equipping individuals to excel both personally and professionally.

FIT FOR PURPOSE.

The fitness industry isn’t always built for everyone—but we’re here to change that. Corporate Athlete is redefining what it means to train, lead, and thrive by making fitness more inclusive while proving that high performance in the gym translates to high performance in the workplace. Through community, consulting, and career-driven connections, we’re creating a space where fitness fuels both personal and professional growth.


COMMUNITY

strength in numbers

Corporate Athlete is dedicated to making fitness more inclusive and accessible by connecting individuals to trainers and studios through authentic engagement and curated events.


CAREERS

fitness x leadership

from the weight room to the board room, Corporate Athlete empowers professionals to build resilience, discipline, and high-performance networks that thrive in and out of the gym.


CONSULTING

build your brand

We help trainers, gyms, and studios grow their brand, expand their client base, and scale their business with strategic consulting services tailored for impact.

featured trainers, gyms & studios.

Fitness Community Brandon Miller Fitness Community Brandon Miller

Stepping Up the Game: Lori Mitchell’s TRAP STEP Revolutionizes the Dallas Fitness Scene

Lori Mitchell is transforming the Dallas fitness scene with her high-energy TRAP STEP classes at Jambox. Combining the beats of hip-hop, R&B, and trap music with step aerobics, Lori’s classes offer a full-body workout that's as fun as it is challenging. Her inclusive approach and carefully curated playlists create a welcoming community where participants of all fitness levels can thrive. Discover how Lori is leading a fitness revolution, one step at a time.

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want to be featured? recommend a trainer or studio.

do you know of a trainer, gym, or studio that should be featured on the Corporate athlete? let us know! we are looking for people & spaces that are redefining what greatness looks like in the wellness space - focusing on mind, body, and spirit.

redefining the industry

Join us in shaping the future of the fitness industry! Your insights as a trainer or gym owner are invaluable and will help service firms & technology platforms better support you. please take this 8 minute survey designed to understand your business needs, goals, and challenges.

how we help trainers, gyms & studios.

photography & videography
Elevate your fitness brand with our expert photography and videography services, tailored to showcase your unique story and amplify your presence across events, social media, personal branding, and websites.

web & graphic design
Transform your fitness brand with our dynamic web and graphic design services, tailored to enhance your online presence and captivate your audience with stunning visuals and seamless functionality.

event curation
Elevate your fitness community with our event curation service, supporting trainers and gyms in planning and executing engaging events that foster community and enhance member experience.

business & personal brand strategy
Transform your business with our strategic guidance, developing roadmaps, strategies, and plans to elevate your brand, grow your business, increase membership, revenue, and enhance member experience.

product & service promotion
Boost your fitness brand with our product and service promotion service, leveraging our team of fitness influencers to increase impressions and conversions on social media.

technology support
Streamline your business with technology integration, select the right technology to support back-end & front-end systems for efficient operations, freeing up time for client and member focus.

who we’ve worked with.

contact us.

meet the team.

supported by the be great brand, 2024