CREATIVE BRIEF

A creative brief is a document created between a client and designer before any work begins. Throughout the project, the creative brief continues to inform and guide the work. A good creative brief will answer the Who, What, When, Where, and Why of a project.


Copyright © be great brand, llc. All rights reserved. No part of this document may be stored in a retrieval system or transmitted in any form or by any means, mechanical, electrical, or photographic or otherwise without prior written permission from the owner. For information contact That the be great brand at brandu.branding@gmail.com.